Brad Robinette

A tenured hospitality leader with an incredible depth of experience across all facets of hospitality, Brad expertly navigates and meets new challenges head on to help our organization reach new heights of success and stability.  

Brad is Senior Vice President, Special Projects, where he collaborates with leaders at all levels of the organization on key initiatives that drive our progress. By spearheading our Sage Forward program, he was instrumental in guiding our company through the pandemic, and he is deeply embedded in the development of the company’s current Environmental, Social and Governance (ESG) initiatives. 

When he joined us in 2002, Brad was responsible for leading our revenue growth services, overseeing strategic initiatives for property sales and marketing, revenue management and public relations. As our Senior Vice President of Transitions and New Business, he pursued unique partnerships and oversaw the transition and development of all new hotel properties within our portfolio. 

Brad brought a wealth of experience from his 25 years in sales and operations at Marriott International, including overseeing 52 Colorado hotels across seven brands, 21 management franchise companies and providing development support for 23 hotels as Vice President of Market Management. 

A graduate of Georgia Southern University, Robinette is a former Chairman of the Board of Directors of Visit Denver, served as Chairman of the Colorado Convention Center expansion fundraising committee, was a member of the mayor’s task force for the expansion of the Colorado Convention Center, Board member of CH&LA, Chaired Visit Denver Sports Advisory Board, and Chaired Visit Denver Foundation Board. 

Company

Sage Hotel Management

Role

Senior Vice President of Special Projects

Joined Sage

2002

First Job in Hospitality

Restaurant server at 18; Bellman at 21 years old

Bucket List Item

Golf in Scotland/Ireland